Marketing insights are appropriations of the account holders in clusters. These clusters are the closest proximities for an account holder belonging to a specific group or being associated with certain events. Marketing insights distinguish 10 different life phases, 20 life events, 10 segments, and numerous brand affiliations.Get started
Brand affiliations allow to accurately associate people with their favourite brands, thus allowing to create specifically targeted offers.
The partition of life events and segmentation is universally customisable, regardless of the industry or the use case.
Spending habits allow to identify a wide range of customer segments: students, new parents, pet owners, frequent travelers, and many more.
For now, our Transaction Categorisation engine is calibrated for 17 countries: USA, UK, Spain, Sweden, Finland, Denmark, Germany, Czech Republic, Poland, Australia, New Zealand, Estonia, Latvia, Lithuania, Brazil, Indonesia, and India. If the country you need is not listed in our present coverage, please contact our team!Contact Us